Scott Bouchard is a business development and product strategy leader with more than 20 years of experience across scholarly and professional publishing. As Director of Business Development at Silverchair, he operates at the intersection of platform strategy, market development, and customer engagement, helping publishers navigate the transition from legacy systems to modern, interoperable infrastructure. His work focuses on aligning product capability with evolving user behavior, particularly as discovery becomes increasingly distributed across AI-driven and third-party environments.
Prior to Silverchair, Scott held leadership roles at Wiley, where he led commercial strategy and product innovation initiatives spanning digital platforms and advertising solutions. He has a track record of developing scalable, revenue-generating offerings and forging complex partnerships that connect audience insight, content value, and technology ecosystems.
Scott brings a product-minded lens to business development, translating market signals into actionable strategy and advocating for platforms that enable greater data visibility, usability, and trust.
His perspective centers on the idea that modern publishing success depends not only on content quality, but on how effectively organizations can activate their data and participate in a rapidly shifting discovery and engagement landscape.
LinkedIn: https://www.linkedin.com/in/scottbouchard/
