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Lui Simpson

Executive Vice President, Global Policy

Lui Simpson is Executive Vice President, Global Policy for the Association of American Publishers (AAP). In this role, she directs the association’s engagement with the U.S. and foreign governments on copyright, technology, and international trade policy issues, provides analysis and guidance for the association and members on a variety of policy initiatives, and manages the association’s content protection programs in key Asian markets. Lui also serves as AAP’s representative to several domestic and international industry coalitions in pursuing shared policy concerns.

Prior to joining AAP, Lui was Senior Counsel for Intellectual Property Policy at the Entertainment Software Association, where she was responsible for developing and guiding the video game industry association’s work in the areas of copyright and international trade policy. Additionally, Lui has also worked as a consultant to a USAID-funded development project in the Philippines and as a litigator.

Lui holds a Bachelor of Laws degree from the University of the Philippines College of Law and a Master of Laws degree in International and Comparative Law from Temple University Beasley School of Law. She is admitted to the New York State Bar.